Digital LED totem

Equipment

LED totem (vertical pillar display) 

Usage: Program board, navigation, partner visibility 

Location: Event space, hallway, entrance

The Challenge

Every event organizer knows the problem: last-minute program changes. Printed signs can no longer be corrected, and roll-ups are static and blend into the environment. Furthermore, narrow hallways or entrances have little space for wide stands. The task: to find an information surface that is visible at a great height (even above eye level) on a small footprint, and whose content can be modified at any time.

The Solution: The LED Totem

ADAM's digital totem pillar is the information center for modern events:

• Multi-Sided Communication: As seen in the image, content can run on two (or more) sides of the pillar. When placed in the center of the space, it informs both those arriving and those departing in 360 degrees.
• Live Program Board: The daily program breakdown (like the "11:00 Wine Cellar Tour" in the image) can be displayed on the pillar and updated in real time. If a presentation is delayed, the start time can be changed instantly.
• Branding Surface: The pillar is excellent for displaying the event's identity (logos, colors) or rotating sponsors. Due to its high brightness, it attracts attention even in sunlit spaces.

Why Choose the Totem?

1. Space-Saving: Because of its vertical format ("tall, not wide"), it occupies a small footprint, so it does not obstruct guest flow even in narrow spaces.
2. Dynamic: Guests are not looking at a static poster, but at moving animations and videos, which is much more eye-catching.
3. Premium Appearance: The frameless, edge-to-edge LED surface creates a modern and professional impression.

Result

The LED totem is more than a sign: it is an active communication tool that guides guests, informs, and strengthens the event's brand – all in an elegant, slender form.